ARMANI CASA RESIDENCES | POMPANO BEACH
The first tokenisation platform dedicated to branded real estate
Defining the next era of ownership experience
WHO WE ARE
The One Capital brings The One Atelier’s legacy of excellence into the digital era, turning selected branded real estate into accessible, transparent, and global fractional investment opportunities.
Through next-generation tokenised structures, we enable qualified investors to enter exclusive, high-quality projects built on solid real world assets. Tokenisation becomes a powerful tool, transforming branded real estate into a new investment frontier while combining design culture with financial rigour.
ABOUT
The One Atelier
The One Atelier is an industry leader in interior design for branded real estate, offering end-to-end services from brand scouting and concept development to interior design and architectural consultancy.
With a tailored, consultative approach and deep insight into the modern luxury consumer, the studio collaborates with leading global brands to create exceptional, market-defining properties.
AVENIA INTERIORS BY FENDI CASA | MIAMI
ELLE RESIDENCES | DUBAI ISLAND
ELLE RESIDENCES | MIAMI
EPIC MARBELLA | FURNISHED BY FENDI CASA
ETRO RESIDENCES | ISTANBUL
ETRO RESIDENCES | PHUKET
KARL LAGERFELD RESIDENCES | LISBON
KARL LAGERFELD VILLAS | MARBELLA
Why invest in branded real estate
The branded residences sector is expected to hit 1100 schemes globally by the end of 2026, up 43% from 764 in December 2024. This represents more than triple the 323 schemes that existed in 2015.
With 837 contracted projects scheduled through 2032, the total will reach 1,747 schemes. The pipeline now spans over 90 countries, with 25 launching their first branded residential development.
0%
BRANDED RESIDENCES AVERAGE PRICE PREMIUM
Branded residences command a 33% average premium over comparable non-branded properties. Within urban environments, both Established Cities and Emerging Cities command an average premium of 30%, whilst resort destinations, where lifestyle often drives additional value over less sophisticated local markets, achieve the highest premiums, averaging 39%.
Source: Savills Branded Residences Report 2025–2026
How it works
The One Capital structures investments through tokenised bonds used to finance the acquisition of branded real estate, with returns realised upon sale once assets reach stabilised market value.
01.
Property acquisition
We identify and secure branded real estate assets with strong potential.
Properties are acquired, prior to full market stabilisation.
02.
Bond issuance
Through our tokenization platform, we issue tokenized bonds, backed by leading Web3 institutions, that allow qualified investors to participate in the acquisition. The bond provides a regulated, transparent structure aligned with international standards.
03.
Management
During the project lifecycle, the asset is developed, curated, and positioned to achieve its target market value.
We oversee each operational phase, ensuring the property matures into a fully stabilised asset.
04.
Exit
Once the asset reaches the desired price, it is sold on the market to end buyers. through qualified real estate brokers, returning capital and interest to investors.
Join the waitlist
Register your interest to receive updates ahead of launch. Early access will be granted on a rolling basis, subject to eligibility.
Thank you. We'll keep you informed about the new developments of The One Capital.